Varsity
Rebranding Varsity, a European VC fund, with a warm and human identity built around one idea: founders think better when they're backed by more than one mind.
A storage solution suited for every need
Informations
A storage solution suited for every need
Homebox, the European leader in self-storage for private individuals, called on our agency to modernize its visual identity while respecting its DNA. While retaining the emblematic red and the historic logo, we enriched the brand with a secondary palette and introduced a perspective motif, evoking storage boxes. This graphic framework, designed for solid colors or immersive visuals, modernizes Homebox's image while remaining familiar. To enhance the user experience, we integrated 3D illustrations of the furniture and designed a website and mobile application with a clear, fluid interface. All visual codes were consigned to a comprehensive brandbook, ensuring perfect consistency across all digital and physical media. With this design, we were able to energize a brand while preserving its heritage. By breathing new life into Homebox in a more contemporary way, the company has strengthened its leadership position by emphasizing its commitments to simplicity, security and accessibility.
Credits
Creative Direction
Barthélémy Chalvet
Art Direction
Matis Thiebaud
3D Design
Christophe Zidler
Motion design
Christophe Zidler
Project Management
Jewel Annerose
Categories
Digital
Visual identity
Mass market brands
Professional Services
Real estate
Informations
A storage solution suited for every need
Homebox, the European leader in self-storage for private individuals, called on our agency to modernize its visual identity while respecting its DNA. While retaining the emblematic red and the historic logo, we enriched the brand with a secondary palette and introduced a perspective motif, evoking storage boxes. This graphic framework, designed for solid colors or immersive visuals, modernizes Homebox's image while remaining familiar. To enhance the user experience, we integrated 3D illustrations of the furniture and designed a website and mobile application with a clear, fluid interface. All visual codes were consigned to a comprehensive brandbook, ensuring perfect consistency across all digital and physical media. With this design, we were able to energize a brand while preserving its heritage. By breathing new life into Homebox in a more contemporary way, the company has strengthened its leadership position by emphasizing its commitments to simplicity, security and accessibility.
Credits
Creative Direction
Barthélémy Chalvet
Art Direction
Matis Thiebaud
3D Design
Christophe Zidler
Motion design
Christophe Zidler
Project Management
Jewel Annerose
Categories
Digital
Visual identity
Mass market brands
Professional Services
Real estate
More projects
Celeres
Celeres designs, integrates and supports the software and systems that critical missions depend on across space, defence, transport and public services. We created a strategic, visual and verbal identity, along with a new website, to reveal its essential role in environments where failure is not an option.
Alaska State Archives
Alaska State Archives is a public institution responsible for preserving the state’s records. We redesigned the entire interface while respecting the institutional constraints of working with a government body, and brought Alaska’s history to the forefront by turning archival materials into core design elements.
Rimowa x Pokemon 30 years anniversary
For Pokémon’s 30th anniversary, Rimowa wanted more than a simple collaboration. Bruno reinterpreted its iconic aluminium suitcase through the visual language of Pokémon, creating an object where both worlds feel naturally connected.
More projects
Varsity
Rebranding Varsity, a European VC fund, with a warm and human identity built around one idea: founders think better when they're backed by more than one mind.
Celeres
Celeres designs, integrates and supports the software and systems that critical missions depend on across space, defence, transport and public services. We created a strategic, visual and verbal identity, along with a new website, to reveal its essential role in environments where failure is not an option.
Alaska State Archives
Alaska State Archives is a public institution responsible for preserving the state’s records. We redesigned the entire interface while respecting the institutional constraints of working with a government body, and brought Alaska’s history to the forefront by turning archival materials into core design elements.
Rimowa x Pokemon 30 years anniversary
For Pokémon’s 30th anniversary, Rimowa wanted more than a simple collaboration. Bruno reinterpreted its iconic aluminium suitcase through the visual language of Pokémon, creating an object where both worlds feel naturally connected.
Qonto
Qonto turned to the agency to lay the foundations of its brand universe. From digital design to web development, including the credit card design, the goal was to inject energy into a fast-growing brand.
More projects
Varsity
Rebranding Varsity, a European VC fund, with a warm and human identity built around one idea: founders think better when they're backed by more than one mind.
Celeres
Celeres designs, integrates and supports the software and systems that critical missions depend on across space, defence, transport and public services. We created a strategic, visual and verbal identity, along with a new website, to reveal its essential role in environments where failure is not an option.
Alaska State Archives
Alaska State Archives is a public institution responsible for preserving the state’s records. We redesigned the entire interface while respecting the institutional constraints of working with a government body, and brought Alaska’s history to the forefront by turning archival materials into core design elements.
Rimowa x Pokemon 30 years anniversary
For Pokémon’s 30th anniversary, Rimowa wanted more than a simple collaboration. Bruno reinterpreted its iconic aluminium suitcase through the visual language of Pokémon, creating an object where both worlds feel naturally connected.
More projects
Varsity
Rebranding Varsity, a European VC fund, with a warm and human identity built around one idea: founders think better when they're backed by more than one mind.
Celeres
Celeres designs, integrates and supports the software and systems that critical missions depend on across space, defence, transport and public services. We created a strategic, visual and verbal identity, along with a new website, to reveal its essential role in environments where failure is not an option.
Alaska State Archives
Alaska State Archives is a public institution responsible for preserving the state’s records. We redesigned the entire interface while respecting the institutional constraints of working with a government body, and brought Alaska’s history to the forefront by turning archival materials into core design elements.
Rimowa x Pokemon 30 years anniversary
For Pokémon’s 30th anniversary, Rimowa wanted more than a simple collaboration. Bruno reinterpreted its iconic aluminium suitcase through the visual language of Pokémon, creating an object where both worlds feel naturally connected.