Ausha, a platform dedicated to managing and promoting podcasts, asked our agency to modernize its visual identity and website. We revisited existing graphic codes and added a contemporary touch, creating a colorful, dynamic universe. Christophe Zidler's 3D illustrations enrich the pages and communication media, offering an immersive visual experience. To ensure overall consistency, we produced a detailed brandbook, including visual guidelines, examples of social media publications and presentations. This guide serves as a reference for all brand communications, ensuring a strong, consistent identity. The redesign has paid off, with a notable reduction in the bounce rate of 36%, indicating improved visitor retention on the site. Once you've landed on the Ausha site, you don't want to leave.