AIUC
The Artificial Intelligence Underwriting Company certifies and insures AI agents, enabling enterprises to adopt them with confidence. Bruno created a brand identity that embodies the rigour and authority of a standard set to shape the industry.
Informations
Investing from a new perspective
Shares, a community investment platform, entrusted our agency with the task of creating a distinctive design that reflects their mission: to democratize online investing by making it accessible and engaging. We developed a subversive identity for them, at the crossroads of street art and emojis, creating a bold yet accessible visual universe. With the exception of blue, the palette used is primarily based on black and white, allowing the use of light and dark modes to represent the opening and closing of financial markets. This is complemented by warm, saturated secondary hues, bringing vitality and dynamism to the whole. Bold typography combined with colorful backgrounds refers to street poster campaigns and the impactful slogans presented on billboards. To accentuate the social networking aspect of the application, we developed a “wall of emojis” representing the investment environment and Shares' values, where users can follow their friends and public personalities to make the same investments as them. A social dimension creating a dynamic and unique visual style for the site, used by few players in the market.
Credits
Creative Direction
Barthélémy Chalvet
Art Direction
Matis Thiebaud, Lou Bontemps
Web Development
Alexis Prévost-Maynen
Categories
Verbal Identity
Visual Identity
Marketing
Fashion & Beauty
Mass market brands
Arts & Culture
Finance
Testimonial
Informations
Investing from a new perspective
Shares, a community investment platform, entrusted our agency with the task of creating a distinctive design that reflects their mission: to democratize online investing by making it accessible and engaging. We developed a subversive identity for them, at the crossroads of street art and emojis, creating a bold yet accessible visual universe. With the exception of blue, the palette used is primarily based on black and white, allowing the use of light and dark modes to represent the opening and closing of financial markets. This is complemented by warm, saturated secondary hues, bringing vitality and dynamism to the whole. Bold typography combined with colorful backgrounds refers to street poster campaigns and the impactful slogans presented on billboards. To accentuate the social networking aspect of the application, we developed a “wall of emojis” representing the investment environment and Shares' values, where users can follow their friends and public personalities to make the same investments as them. A social dimension creating a dynamic and unique visual style for the site, used by few players in the market.
Credits
Creative Direction
Barthélémy Chalvet
Art Direction
Matis Thiebaud, Lou Bontemps
Web Development
Alexis Prévost-Maynen
Categories
Verbal Identity
Visual Identity
Marketing
Fashion & Beauty
Mass market brands
Arts & Culture
Finance
Testimonial
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The Artificial Intelligence Underwriting Company certifies and insures AI agents, enabling enterprises to adopt them with confidence. Bruno created a brand identity that embodies the rigour and authority of a standard set to shape the industry.
Rimowa x Pokemon 30 years anniversary
For Pokémon’s 30th anniversary, Rimowa wanted more than a simple collaboration. Bruno reinterpreted its iconic aluminium suitcase through the visual language of Pokémon, creating an object where both worlds feel naturally connected.
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Bringing a legendary place to life beyond its walls. Studios Ferber is one of France’s most legendary recording studios, welcoming artists from around the world since the 1970s. Bruno worked with the teams to create a brand identity capable of celebrating this cultural legacy while opening the studios up to new audiences and possibilities.
Elevo
Elevo is a talent management platform built around human relationships. Bruno designed its brand identity and website to express a calmer, more human vision of technology.
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The Artificial Intelligence Underwriting Company certifies and insures AI agents, enabling enterprises to adopt them with confidence. Bruno created a brand identity that embodies the rigour and authority of a standard set to shape the industry.
Rimowa x Pokemon 30 years anniversary
For Pokémon’s 30th anniversary, Rimowa wanted more than a simple collaboration. Bruno reinterpreted its iconic aluminium suitcase through the visual language of Pokémon, creating an object where both worlds feel naturally connected.
Studios Ferber
Bringing a legendary place to life beyond its walls. Studios Ferber is one of France’s most legendary recording studios, welcoming artists from around the world since the 1970s. Bruno worked with the teams to create a brand identity capable of celebrating this cultural legacy while opening the studios up to new audiences and possibilities.
Elevo
Elevo is a talent management platform built around human relationships. Bruno designed its brand identity and website to express a calmer, more human vision of technology.
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AIUC
The Artificial Intelligence Underwriting Company certifies and insures AI agents, enabling enterprises to adopt them with confidence. Bruno created a brand identity that embodies the rigour and authority of a standard set to shape the industry.
Rimowa x Pokemon 30 years anniversary
For Pokémon’s 30th anniversary, Rimowa wanted more than a simple collaboration. Bruno reinterpreted its iconic aluminium suitcase through the visual language of Pokémon, creating an object where both worlds feel naturally connected.
Studios Ferber
Bringing a legendary place to life beyond its walls. Studios Ferber is one of France’s most legendary recording studios, welcoming artists from around the world since the 1970s. Bruno worked with the teams to create a brand identity capable of celebrating this cultural legacy while opening the studios up to new audiences and possibilities.
Elevo
Elevo is a talent management platform built around human relationships. Bruno designed its brand identity and website to express a calmer, more human vision of technology.
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